Entries by Glenn Zimmerman

RIP Warren Miller: From a Skier and Storyteller

When I first heard Warren Miller died, I wanted to go skiing. It seemed appropriate. My friend and  colleague Julian Williams, a non-skier, was the one who broke the new to me (see his blog on Warren Miller here). But Julian (like myself), is and always will be mesmerized by someone with passion and vision. […]

RIP Warren Miller: Admiration from a Non-Skier

RIP Warren Miller.  If you are unfamiliar with the name, for the better part of 60 years Warren Miller was a prolific peddler of snow and skiing with more joie de vivre than Larry Flint peddling pornography. Following his release from the army in 1946 Miller set up as a film making ski bum in […]

Choosing the Right Video Platform

As video is becoming more and more essential to how businesses communicate with their audiences—whether potential customers, current customers, or employees—a video platform has become a necessary and useful tool to manage, optimize, measure content, and learn about different audiences. Outline Your Needs First There are many platforms from which to choose: Wistia, Vimeo, Kaltura, Brightcove, Limelight to […]

Virtual Reality Success for Business

Seldom has the road to fame and fortune been so well paved as it is for those businesses that will drive the VR revolution. The signs are all there. The direction is clear. A wealth of virtual reality induced business opportunities lie just ahead, And there really are few limits. From gaming to healthcare to business meetings […]

Video: The Ultimate Sales Tool

Many salespeople would love to have an assistant — a supporting team member to help them be more efficient, helpful, and effective. You know, a useful sidekick to improve their ability to connect with customers and make more sales. That’s exactly what you get when you use video. Video enables salespeople and businesses to connect with […]

Mad Video Predictions for 2017

The future holds many unknowns. But the world of video is a different story. Gather around as we take a look into our Mad Bear Crystal Ball – which no surprise resembles our new Nokia OZO Virtual Reality camera. Take a minute or two to read Mad Bear’s predictions for the world of video in 2017. 360 Video/Virtual Reality […]

Video Metrics: Measuring What Matters.

Your video is up and running, you’re starting to rack up views. What’s next? How do you actually measure the success of your video project? Before you start measuring your video’s success, you must define what success means to you and your business. Hopefully, you set up a goal for your video project when you […]